Background: PC/Nametag is a leading midwestern supplier of meeting products to the convention industry. As a B to B cataloger, it needed to get a better understanding of its customer base.

Solution: PC/Nametag installed WiseGuys in March, 2004. The installation was completed in less than a day. Here is what Melissa Anunson, Marketing Manager, had to say about WiseGuys: "Our current catalog system is really not a marketing database. Adding WiseGuys provides a solution that is easy to use and super fast!"