March, 2009 WiseGuys™ upgrade includes
Transactional Emails
DMSI has announced that WiseGuys Marketing Software now includes transactional email capability, in HTML format. As part of an order confirmation process, WiseGuys employs cross-sell messages (ala the Amazon model) to encourage buyers of Product A to purchase Product B.
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Aug. 2008 WiseGuys™ Gives Small Firms Powerful List Selection Software
WiseGuys Marketing Software was recently reviewed in "The Customer Experience Matrix", by David Raab, a noted database marketing authority. He comments: "meeting the hallmark of a good small business product… WiseGuys provides the refinements needed to make a system usable in the real world".
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